


Your New Marketing Hire
I will provide ROI to your organization in three key ways:
1. Rainmaker
a. I’ve successfully managed accounts and carried a quota. I know firsthand how to generate profitable revenue.
b. I'm also well connected and influential. Over 80K follow me on Twitter and nearly 5K follow my LinkedIn profile. Forbes Magazine recognizes me as one of the 50 “Most Influential CMOs on Social Media.” Social Media Marketing Magazine ranks me as the “Most Followed CMO on Twitter." Are you trying to get the attention of your B2B prospects executive team? If so, I already have their attention.
c. My social media profiles and content will push traffic to your website if we are connected. That represents instant SEO/SEM results.
2. Innovative and creative
a. I've been voted the American Marketing Association “Marketer of the Year” for both Content Marketing and Social Media Marketing. I teach companies how to punch above their brand weight. In short, I know how to create content that engages an audience.
b. I’ve also been published by MIT Sloan Management Review.
3. Leader, teacher mentor
a. I’ve been a marketing instructor at the university level. I understand how to build a learning organization for competitive advantage.
b. I’ve managed both large and small teams. I’ve managed both large and small P&L’s. I have industry as well as agency experience.
c. Every person I’ve worked for has provided a LinkedIn recommendation. How many people can make that claim?
My specialty is building B2B content-based sales lead generation programs supported by a well-designed social media strategy. My past accomplishments are fully documented on LinkedIn. I’m confident in my ability to deliver the results you desire.
A Marketing Department Begins Anew with the Help of an Interim CMO
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